Professional situation
Professional aspiration
- Marketing
- Business development
- Hotel - Independent
- Volunteer, Non-profit, NGO
Summary
Passionate about Food & Beverage, Wellness, and Cultural Exploration With a Bachelor’s Degree in Hospitality Administration from the prestigious Ecole hôtelière de Lausanne, I specialize in Food & Beverage, customer relationship management, and strategic event management. My expertise spans food consultancy, health & wellness, marketing, and business development, where I bring a creative, results-driven approach to every project. I’m deeply fascinated by the intersection of food and culture, and I’ve had the privilege of immersing myself in diverse culinary traditions across Lebanon, Mauritius, Switzerland, France, UK and the UAE. Each experience has enriched my understanding of food heritage and its profound connection to identity and community. I thrive in environments where food is more than sustenance—it’s a story, an experience, and a way to connect with people. Whether it’s crafting health-focused culinary solutions, building relationships, or driving innovative food initiatives, my mission is to inspire and engage through every bite.
Professional experiences
Business development executive
ACTIVE REPARTITION , Beyrouth
Since 1. february 2025
Organizational development manager
THE LEBANESE BAKERY , Bayrut - Permanent job
From April 2023 to April 2024
QMS Development and implementation, coaching & development
Provide support to all franchisees in terms of transfer of processes, procedures, policies, manuals
Internal auditing
Help build strong brand quality awareness.
Restaurant opening management and business development: Financial & feasibility studies,
Training, Procurement
Franchise operations manager
WILD & The MOON , Paris - Permanent job
From November 2021 to March 2023
- Project management (PnL, CAPEX, construction work progress management, budget...)
- Restaurant Opening Management
- Relationship management - support to all franchisees in terms of transfer of processes, procedures, policies, manuals and updates applied in the mother company
- Supply chain logistics / coordination of purchases (FFE/OSE)
- Supporting and implementing major business changes to the operations of the business
- Improving the effectiveness of the quality management system
- Reporting & project follow up (design meetings, site meetings, layout reviews...)
- Explaining the business model to every potential investor, giving them franchise-related Information, sending them the proposals, taking follow-ups and referrals for further leads.
Sales operations assistant
Fenton , London - Permanent job
From November 2020 to March 2021
Fenton is a London-based direct to consumer jewellery company, fully online. Fenton creates high quality modern heirlooms that will stand the test of time. Rings and bands are fully customisable on the website and each stone is ethically sourced, leveraging a network of high-quality dealers in countries with highly regulated mining standards.
- sales and fulfilment pipelines management, help to increase the topline growth of the company.
- respond to all customer inquiries with a jewellery and gemological knowledge using a mix of emails, phone calls, whatsapp, etc.
- liaise with both the UK and India team to discuss gemstone sourcing options and customer preferences and ensure that orders are fulfilled in an efficient and timely fashion.
- work with the rest of the team to share customer and gemological insights especially with the marketing team
Assistant web promotion & communication
PHUNK PROMOTION , Paris - Administrative Internship / Industrial Attachment
From February 2019 to August 2019
I had the opportunity to assist the organization of numerous cultural events, festivals and press relations (interviews with internationally renowned artists, agenda management, operational organization) as well as administrative management (briefing, marketing).
In addition, I was able to revitalize the company's website by working closely on the CRM strategy.
Volunteer
Basmeh & Zeitooneh for relief and development , Beirut - Summer job
From August 2018 to September 2018
Volunteering at a Lebanese NGO that helps the most neediest and marginalised Syrians refugees though camps in Lebanon and Turkey.
I worked on a project for empowerment of Women and help creating a Fundraising for a non-formal educational program for kids. I continued this project at la Fete de l'humanité (edition 2018) in Paris, present the NGO and collect donations.
Waitress
WILD & The MOON , Paris - Summer job
From July 2017 to July 2017
Wild & The Moon is a recent healthy and vegan restaurant that is known for its amazing juices.
Cooking and F&B service position during a month.
Food and beverage intern
Shanti Maurice , Savanne - Operational Internship
From August 2016 to January 2017
Learn the duties of leading a team of Food&Beverage employees
Learn how to schedule staff based on occupancy
Assist in conducting staff meetings
Understand the restaurants concept's of the hotel
Food and beverage intern
WILD & The MOON - Summer job
From January 2016 to February 2016
Food and beverage intern at a new healthy cafe & concept store.
Degree
Languages
Français - Native language
Anglais - Fluent
Espagnol - Notion
Arabe - Notion