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Nadine Mivelaz

Nadine Mivelaz- 2026

31 years - London (W36LB) United Kingdom

Summary

Welcome!
I’m Nadine, a consultant passionate about helping premium brands unlock their full potential through strategic planning, customer-focused branding, and compelling storytelling. My career began in hospitality, where I mastered impeccable service, refined communication, and gained deep insights into human behavior. These experiences shaped my ability to build meaningful customer relationships and deliver seamless operational efficiency.

Venturing into the luxury sector, I honed skills in brand management, business development, and market positioning. From crafting innovative strategies to leading high-impact campaigns, I’ve worked closely with top-tier brands to bridge the gap between visionary ideas and tangible results. My expertise spans business strategy to proposal creation, relationship management, Partnership acquisition and customer engagement, ensuring every initiative aligns with business goals while exceeding expectations.

Some key skills I bring to the table include:

Strategic Thinking: Identifying growth opportunities and crafting actionable plans.

Customer Experience Management: Creating customer journeys that build loyalty and elevate brand value.

Market Analysis & Positioning: Researching trends to identify and capitalize on market gaps.

Project Leadership: Coordinating cross-functional teams to deliver results on time and within budget.

Client Relationship Management: Building trust and nurturing long-term partnerships.

Storytelling & Brand Communication: Communicating a brand’s essence to resonate with premium audiences.

On the soft skills side, I’m a proactive problem solver, an effective communicator, and a collaborative leader who thrives in fast-paced environments. My global perspective, shaped by living and working in various countries, allows me to approach challenges with cultural awareness and adaptability.

I founded my consultancy with one goal in mind: to empower premium brands to connect authentically with their audiences while achieving sustainable growth. If you’re looking for a partner who brings creativity, strategy, and results-driven focus to the table, let’s connect. Together, we can elevate your brand and build a lasting impact.

Professional experiences

Founder | strategic brand consultant

Mivelle Consultancy

Since 2. october 2024

As the founder of my consultancy, I specialize in empowering premium and luxury brands to connect authentically with their audiences and achieve sustainable growth. My work focuses on crafting bespoke strategies that align brand vision with market opportunities, delivering results-driven solutions in brand management, business development, and customer engagement.

From market research and strategy development to campaign execution and storytelling, I guide clients through every step of their growth journey. Leveraging my background in hospitality and luxury sectors, I bring a global perspective, sharp market insights, and a customer-centric approach to every project.

Key contributions include:

Developing actionable strategies that drive revenue and elevate brand visibility.
Collaborating with cross-functional teams to execute impactful campaigns.
Building strong client relationships and ensuring seamless project delivery.
My mission is simple: to help premium brands excel in competitive markets while maintaining authenticity and fostering meaningful customer connections.

Marketing communications coordinator

French Chamber of Great Britain

Since 1. april 2026

Marketing manager

Trinity Capital Partners

From June 2025 to March 2026

Part time lecturer

University of the Arts London

Since 2. november 2024

Designed and delivered specialized courses on business development and brand strategy, empowering students to craft and implement business plans tailored to the lingerie, activewear, and swimwear industries.
Developed comprehensive modules on strategic marketing, guiding students to design targeted campaigns, construct impactful brand narratives, and amplify visibility in niche markets.
Introduced practical exercises in market research, customer segmentation, and risk assessment, preparing students to tackle real-world business challenges with confidence.
Mentored students in creative problem-solving and strategic planning, fostering entrepreneurial thinking and business acumen.

Business development manager

London Contour Experts

From June 2024 to August 2024

Led business growth and brand development initiatives, driving a 25% increase in social media engagement and boosting brand visibility by 30% through creative content strategies.
Expanded market reach by 50% through proactive client outreach, networking, and launching two new brand entities, enhancing market penetration by 20%.
Spearheaded product development and brand strategy, mentoring teams to strengthen brand equity by 30% and positioning the company as a leader in the luxury lingerie, swimwear, and activewear segments.
Developed and managed influencer partnerships, increasing engagement and strengthening brand positioning through impactful collaborations.
Achieved a 25% revenue growth by onboarding 2-4 new clients monthly and leading sales initiatives that drove business performance.
Planned and executed five+ brand photoshoots, resulting in a 30% increase in social media engagement and enhanced visual appeal.
Conducted comprehensive market research and risk analysis, informing strategic decisions that increased market share by 20%.
Improved customer satisfaction by 30% by collaborating with cross-functional teams to enhance customer propositions and deliver growth-oriented solutions.

Head of business development

London Contour Expert Group

From August 2021 to July 2024

Led expansion initiatives for consulting and mentorship services, achieving substantial business growth and operational improvements.
Generated a 40% business increase by expanding the company’s consulting services and capturing new client segments.
Developed and implemented terms and conditions documentation, ensuring clarity and alignment with business goals.
Enhanced operational efficiency by 25% through meticulous meeting documentation and streamlined processes.
Improved team productivity by 20% by fostering strong relationships and effective communication within the team.
Built up revenue by 15% by identifying additional revenue opportunities with existing clients.
Achieved a 20% improvement in client satisfaction through continuous service improvement initiatives and high-touch client engagement.

Business administrator support

London Contour Experts

From May 2021 to August 2021

Collaborated with cross-functional teams to support key business operations, including sales strategy, competitive analysis, and client relationship management.
Utilized tools like LinkedIn Sales Navigator to identify and engage potential B2B clients, enhancing the company's outreach efforts.
Assisted in creating compelling presentations and proposals, combining creative development and strategic insights to deliver impactful results.
Acted as a client liaison, building strong relationships and fostering trust to ensure smooth communication and project execution.
Leveraged storytelling techniques and market research to refine branding strategies and position luxury goods effectively in competitive markets.

Business admin support

London Contour Experts

From May 2021 to August 2021

Junior customization designer

NOVILITY

From August 2018 to April 2019

Designed and customized user-focused solutions to improve the client experience, combining creativity and innovation with a strategic approach.
Worked closely with clients to identify unique needs and tailored product offerings, ensuring alignment with brand objectives.
Facilitated cross-functional collaboration between design, development, and client-facing teams to deliver solutions on time and within scope.
Developed presentations to communicate design concepts and strategies, showcasing a clear understanding of luxury markets and customer expectations.

Junior customization designer

NOVILITY

From August 2018 to April 2019

Product research intern

NOVILITY

From February 2017 to August 2017

Conducted market research and analysis to identify product opportunities and trends in the luxury goods sector.
Contributed to product development strategies by analyzing competitor offerings and customer needs, ensuring market relevance.
Supported the marketing team with innovative product positioning and storytelling, enhancing customer engagement.
Delivered detailed reports and presentations, translating research findings into actionable insights for product innovation.

Product research intern

NOVILITY

From February 2017 to August 2017

Summer intern

Senso Restaurant and Bar

From July 2016 to August 2016

Gained hands-on experience in hospitality by working as a receptionist and service staff, managing client interactions and ensuring a seamless guest experience.
Enhanced client satisfaction by providing personalized service, demonstrating excellent communication and problem-solving skills.
Fostered strong client relationships through attentive service, contributing to the restaurant’s positive reputation.

Student internship

Hôtel des Trois Couronnes, Vevey, Switzerland

From July 2014 to January 2015

F&B section, Breakfast/Room Service
Engaged in client relations, increased responsibilities over time.

Student internship

Hôtel des Trois Couronnes, Vevey, Switzerland

From July 2014 to January 2015

Internship

Conrad Hotels & Resorts

From November 2013 to January 2014

Pastry chef intern|
Acquired foundational knowledge in pastry arts, contributing to the preparation and presentation of high-quality desserts in a luxury hotel environment.
Worked closely with the kitchen team to ensure consistency and excellence in delivery, maintaining high standards in a fast-paced setting.
Built confidence and honed communication skills while interacting with diverse team members and clients.

Student

Gastronomicom

From October 2013 to October 2013

Pastry and wine studies (one month)
Study and eperience to gain knowledge in wine and pastry by experiencing making and drinking products from France.

Student

GASTRONOMICOM MIAMI

From October 2013 to October 2013

Internship

Raffles Hotel Singapore

From June 2012 to July 2012

Rotated through key departments, including housekeeping, concierge, front desk, pastry, and guest relations, gaining a holistic understanding of luxury hospitality operations.
Engaged in client relations, delivering exceptional service while learning the nuances of guest satisfaction in a 5-star environment.
Developed cross-functional communication skills while collaborating with teams across various departments.

Internship

RAFFLES HOTEL, SINGAPORE

From June 2012 to July 2012

Degree

2018 – EHL Campus Lausanne – Bachelor of Science in International Hospitality Management

Languages

Français - Fluent

Anglais - Native language

Chinois - Intermediate

Skills

Strategic Insights
Customer Journey Mapping
brand strategy
Marketing Campaign Design
Customer Segmentation Strategy
Marketing Strategy
Strategic Planning
Mentoring
Guest relations
Social Media Marketing
Sales Presentations
BRAND MANAGEMENT
Long Term Relationship Building
Solution-oriented
Luxury Goods
Couture
Build Strong Relationships
Business Building
Sales Forecasting
Cross-functional Communication
Pricing Strategy
Strategic Transformation
Consulting
Product Marketing
Marketing Presentations
New Leads
LinkedIn Sales Navigator
Events
B2B Marketing
Creative Entrepreneurship
Fashion
Project Delivery
Ideas Development
networking
Managerial Finance
hospitality management
Customer Experience
Logistics Management
Team Management
Creative Direction
Photo Shoot Direction
Art Direction
Casting and Talent Management
Collaborative Work
Budget Forecasting
Talent Management
Cross-team Collaboration
Creative problem solving
Creativity and Innovation
Tech Savy
Google Analytics
Presentations
Critical Thinking
Relationship Building
Client Liaison
Brand Consulting
Marketing Campaign Plans
Storytelling
self-confidence
Coaching
Sales and Marketing
Account Management
Sales Meetings
Competitive Analysis
Entrepreneurship Development
Business analysis
client relations
Project Management
Creative Development
Business-to-Business (B2B)
Sales Strategy
Relationship Development
Interpersonal skills
Business Development Strategy
strategy
Customer relationship management (CRM)
Communication
problem solving
Cross-functional team leadership
Leadership
Business Strategy
Strategic Planning
Business Development
Business Planning
Sales
adobe creative suite
creative strategy
New Business Development
Team Leadership
English
French
Chinese
Hospitality
Microsoft Excel
Microsoft Office
Customer Service
International Studies
Adobe Indesign CC
Teamwork