Professional situation
Professional aspiration
- Operations
- Marketing
- Luxury Goods
- Consumer Goods
Summary
AREA MANAGER avec plus de 10 ans d’expérience en stratégie de croissance, pilotage…
Professional experiences
Export area manager europe & africa
Groupe NUXE
Since 2. february 2023
Collaborate with export markets to enhance Nuxe's presence. Oversee Net Sales, Organic Growth, MC, and EBITDA to meet the Zone's target objectives. Analyze market potential and opportunities (volume, NNS, MC, COP1) and formulate business strategies. Propose marketing strategies and spearhead acceleration projects in key markets. Assess potential market impacts, including legal, supply, economic, and financial factors. Ensure local execution of the global Integrated Commercial Plan strategy. Support and coordinate innovation launches with insights and recommendations for each channel and distribution listing. Assist Supply Chain initiatives to boost profitability, enhance forecast accuracy, and deliver exceptional customer service. Supervise two Business Coordination Managers and one Business Development Manager.
Business development manager - zone europe - (retail - ecom - ooh)
Nestlé Waters
From April 2022 to February 2023
International French Business Unit - Business Development Manager - EUROPE Sales figures: 1.70 billion Liters| Budget: 33.5M€ Collaborate with Affiliates Markets (8 countries in total) to develop the French brands: Perrier, Vittel, Contrex, Hépar. Responsible for Net Sales, Organic Growth, MC and COP1 to achieve target objectives of the Zone. Analyze markets potential, opportunities (vol, NNS, MC, COP1) & develop business with markets. Propose Marketing Business Strategy and lead acceleration project in key markets. Analyze and evaluate all possible impacts in markets: legal, supply, economic, financial. Ensure local implementation of the global Integrated Commercial Plan strategy. Support and coordinate innovation launches (NPDI): insights, recommendations per channel and distribution listing. Manage PFME and TTS budgets for the zone Europe to maximize ROI Support Supply Chain initiatives to foster profitability, improve AI and ensure the best customer service. Manage one Business Coordination Manager responsible and primary support for the channel global strategy within the markets.
Responsable développement enseignes nationales / channel and category sales development manager ooh
Nestlé Waters
From October 2019 to April 2022
• Channel & Category Sales Development Manager Volumes : 300 millions de cols | Budget : 10M€ Participation à la mise en œuvre de la politique commerciale et marketing au sein des enseignes & distributeurs OOH. Elaboration, gestion et pilotage du plan d’action adapté à chaque enseignes et centrales de distribution. Analyser les besoins en opérations promotionnelles et Trade Marketing auprès des clients OOH Optimisation de la rentabilité de NW au sein des plans de d’animations et promotionnels enseignes / clients Expert de la catégorie et des marques auprès des clients nationaux Recommander et négocier la mise en place de l’assortiment national Gestion du branding et de la cohérence de la prise de parole de nos marques dans les différents channel OOH
Responsable grands comptes chd / key account manager ooh
Nestlé Waters
From August 2018 to September 2019
• Activation des distributeurs (Ditriboissons, Supergroup, Ethniques), Cash & Carry (METRO) Volumes : 26 millions de cols | Budget : 150K€ Négociation, développement des accords régionaux et optimisation de l’assortiment Animation et mise en place de plans d’actions afin de booster les volumes Interaction et expertise catégorielle auprès des forces de vente des distributeurs Élaboration de nouvelles activations marketing afin d’émerger et surpasser les attentes des distributeurs. • Développement du portefeuille d’enseignes régionales Volumes : 7,5 millions de cols | Budget : 1,2M€ Négociation des accords commerciaux et animation trade-marketing auprès de 90 enseignes Optimisation des investissements et gestion budgétaires et du ROI des opérations Réponse aux appels d’offres d’enseignes et négociation de nouveaux contrats commerciaux Analyse quotidienne construite et synthétique sur l’activité et sur l’environnement concurrentiel
Responsable du secteur luxe paris & idf - key account manager luxury markets
Nestlé Waters
From December 2016 to August 2018
Gestion et animation d’un portefeuille clients sur l’ensemble de l’île de France : 125 clients CHR, 2 METRO Cash & Carry, 1 distributeur Pilotage Volume + 3,5 Millions de cols / Budgétaire + 500 K€ Développement de la catégorie : DN / Volume Management transverse : transfert d’expertise, tournée d’accompagnement, interventions aux réunions commerciales. Veille Concurrentielle
Leadership development program - manager in training f&b department
Raffles Hotels & Resorts - Le Royal Monceau Paris
From July 2015 to December 2016
Room Service - Deputy Director Manager of a 16 person Team Participate in menu planning and pricing with the Executive Chef Interviews, selects, trains, appraises, coaches, counsels and disciplines departmental employees/managers according to company standards Initiate projects, promotions to innovate and drive the RS department, its products and services MATSUHISA Paris (Feb 16 – Sept 16 part of the opening team) - Assistant Manager Assistant Manager of a 38 persons Team Oversees the operational activities of the Restaurant Implements guidelines, policies, and procedures Guides operations and establish a work environment to achieve goals and objectives Perform all tasks to FRHI/LQA/ NOBU Brands standards Conducts a daily briefing with team members on current key activities LE BAR LONG (Sept 15 - Feb 16) – Supervisor & Head Waiter Manages overall operation of Le Bar and ensures guest satisfaction at all times Ensures products and services complies with FRHI/LQA Standards Responsible for the scheduling and rotation of outlet staff to provide full coverage, maximize productivity and efficient service
Student business project golf-club crans-sur-sierre – consultant
Golf-Club Crans-sur-Sierre
From February 2015 to April 2015
- Establishment of an International Business Plan on some efficient golf course - Creation of some innovations and recommendations for the Golf-Club Crans-sur-Sierre which 80% are practicable at a lesser cost and in a short term - Reduction of the Golf-Club Crans-sur-Sierre deficit of 1.5 million of CHF
Marketing and transient market assistant
INTERCONTINENTAL MONTREAL
From June 2014 to November 2014
Sales: Meet and exceed individual revenue goals. Effectively manage customers budget to maximize revenue and meet customer needs and identify opportunities to up-sell products and services throughout the sales process. Conducts daily sales calls and arrange familiarization/site inspection trips to hotels by clients Marketing: Establishement of the new Loyalty programm in the F&B department called the "27th floor"Benchmarked key hospitality tendencies and proposed adaptated promotions for the hotel Created from A to Z with agencies the first hotel advertising to refresh the hotel legacy on the market
Intern - runner, head waiter f&b
Four Seasons Hotels and Resorts Paris George V
From April 2012 to August 2012
Consider each guest and internal guest as a unique individual and demonstrate personalized service Organization, interpersonal relationship, endurance, rapidity of execution. Perform all tasks to Four Seasons Brand standards
Additional training
MBA
HEC PARIS - LEADERSHIP PROGRAM
2024 à 2024
Degree
Languages
Allemand - Intermediate
Anglais - Native language
Français - Native language